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Forrester’s Digital Go-To-Market Review: Apparel And Shoe Brands

Forrester’s latest Digital Go-To-Market Review evaluates 27 brands in the apparel and footwear sector to see how well they are positioned to thrive independently. Read on to see how these brands fared...

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Google Delays The Cookiepocalypse: A Data Deprecation Update

Yesterday, Google announced an updated timeline for its Privacy Sandbox milestones; in its blog post are two major announcements that marketers should focus on: Google says it’s planning to develop a...

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Figma’s Funding: The Design Funding Wave Won’t Stop

Figma just announced a new round of funding of $200 million, which will give it a valuation of $10 billion — five times its valuation last year at the beginning of the pandemic. This continues the...

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Focus On The Customer And Spare The Stagwell-MDC Partners Merger Drama

Last week, shareholders of MDC Partners successfully delayed a special meeting of the board of directors and shareholders to vote on a proposed merger with the Stagwell Group’s Stagwell Media. At the...

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The Impact Of Apple’s Sideloading Philosophy On Developers

Security Through Control On Wednesday, June 23, Apple unleashed strong messaging to explain why users should only install Apple-approved apps through its App Store on iOS. This is an extension of the...

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Snap’s Latest Play In Big Tech’s Race To Produce AR Glasses

Snap just released its newest Augmented Reality (AR) glasses. These fourth generation spectacles build on previous models and represent Snap's growth to AR power and commitment to making consumer-ready...

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Samsung’s One UI Watch Experience Moves In The Right Direction But Has Work...

On June 28, Samsung announced its One UI Watch experience at the Mobile World Congress virtual event. Samsung partnered with Google to create a unified platform that lets users access the same services...

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Forr The Planet: Sustainability Interview Series — Cisco

The telecommunications sector is at a crucial juncture in its sustainability story. Many organizations are finding their ground in setting the right targets, penetrating the supply chain, and...

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Post-Pandemic Travel: Consumers Seek Variety And Adventure Within Safe Circles

Our data over the course of 2020 revealed the internal consumer tension between desire and fear. On the one hand, consumers expressed an ongoing appetite for adventure and variety of experience. On the...

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When It Comes To Incident Response, Is Your Cyberinsurance Carrier On Your Side?

You know, I really feel for security leaders and professionals. After a year of pandemic-related disruption and an uptick in ransomware and serious cyberattacks of all kinds — just as they’re firming...

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US Consumer Pandemic Recovery Outlook, June 2021: Health And Financial Fears...

Sixteen months after the World Health Organization declared COVID-19 a global pandemic and more than a year after the US reached the highest number of confirmed COVID-19 cases and deaths globally,...

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How COVID-19 Forced Wealth Managers To Become More Hybrid

The Pandemic Signaled A Shift To Hybrid Sales And Service Models 2020 was a year of reckoning as face-to-face interactions disappeared and demand for digital engagement skyrocketed. This compelled...

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COVID-19 Drives Delivery Model Transformation And A Sustainability Revolution...

“The Forrester Wave™: European Cybersecurity Consulting Providers, Q3 2021,” launched today. Fifteen firms are featured in this report, representing a cross section of large international security...

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Conversational Interactions And AI: Enhancing The Digital Buying Experience...

Organizations that fail to meet buyers’ expectations for personalized omnichannel communications risk losing market share to competitors that do.

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Bridge The Gap Between Current and Future Customer Journeys

Identifying the various issues that hold your customer experience back can feel impossible. Learn how a new assessment tool can help you document and prioritize the gaps in your customer journey.

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Emotionally Charged Consumers Are Ready For New Experiences

Since the onset of the COVID-19 pandemic in the US in March 2020, we’ve been tracking precisely how the pandemic and related crises have taken an emotional toll on consumers by applying Forrester’s...

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HPE acquires Zerto, Seeks to beat IBM at being IBM, and Dell at Everything....

On July 1, HPE acquired Zerto for $374M cash.  Adding Zerto to its product portfolio increases the capabilities of HPE’s Greenlake ITaaS platform by adding best-of-breed low latency copy data...

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Selecting The Right Consulting Partner For Your Innovation Efforts

The goal of innovation consulting is to boost competitive advantage, drive greater differentiation, improve operational efficiencies, create great customer experiences, and streamline innovation...

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Het dilemma van content-data oplossen: Hoe bouw je een B2B-content...

Omgaan met B2B content data dilemma's? Leer hoe u dashboards voor inhoudsmeting bouwt om betere inzichten te krijgen in onze nieuwste blogpost.

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Comment créer des tableaux d’évaluation du contenu B2B

Apprenez à mieux gérer les informations sur la performance de votre contenu et faites émerger les insights nécessaires à sa planification et sa promotion.

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